SKU: 42166451438

The Friction Project: How Smart Leaders Make The Right Things Easier And The Wrong Things Harder

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The Friction Project: How Smart Leaders Make The Right Things Easier And The Wrong Things HarderThe Friction Project: How Smart Leaders Make The Right Things Easier And The Wrong Things Harder The definitive guide to eliminating the forces that make it harder, more complicated, or downright impossible to get things done in organizations. Find out why Adam Grant says 'If every leader took the ideas in this book seriously, the world would be a less miserable, more productive place.' Every organization is plagued by destructive friction. Yet some

The Friction Project: How Smart Leaders Make The Right Things Easier And The Wrong Things Harder

The definitive guide to eliminating the forces that make it harder, more complicated, or downright impossible to get things done in organizations. Find out why Adam Grant says 'If every leader took the ideas in this book seriously, the world would be a less miserable, more productive place.'

Every organization is plagued by destructive friction. Yet some forms of friction are incredibly useful, and leaders who attempt to improve workplace efficiency often make things even worse. Drawing from seven years of hands-on research, The Friction Project by bestselling authors Robert I. Sutton and Huggy Rao teaches readers how to become “friction fixers.”

Sutton and Rao kick off the book by unpacking how skilled friction fixers think and act like trustees of others’ time. They provide friction forensics to help readers identify where to avert and repair bad organizational friction and where to maintain and inject good friction. Then their help pyramid shows how friction fixers do their work, from reframing friction troubles they can’t fix right now, so they feel less threatening, to designing and repairing organizations. The heart of the book digs into the causes and solutions for five of the most common and damaging friction troubles: oblivious leaders, addition sickness, broken connections, jargon monoxide, and fast and frenzied people and teams.

Sound familiar? Sutton and Rao are here to help. They wrap things up with lessons for leading your own friction project, including linking little things to big things; the power of civility, caring, and love for propelling designs and repairs; and embracing the mess that is an inevitable part of the process (while still trying to clean it up).

'Sutton and Rao take us on a delightful tour of bad emails, infuriating subscriptions and labyrinthine hiring processes - and they show us how to fix it all. Hard to put down and easy to like, this is a business book to savour.' - Tim Harford, author of The Data Detective

'This is the ultimate guide to diagnosing and fixing the problems in your organization. No one knows more about making work better than this pair of experts, and they've produced a remarkably insightful, engrossing, evidence-based, and actionable read. If every leader took the ideas in this book seriously, the world would be a less miserable, more productive place.' - Adam Grant, #1 New York Times bestselling author of Think Again and host of the TED podcast WorkLife

'A spectacular achievement. Sutton and Rao show that friction is the secret source of organizational failure -- and success. Full of practical advice, this book will make the world a better place.' - Cass R. Sunstein, Robert Walmsley University Professor, Harvard University, and author, Sludge

'Sutton and Rao show how leaders who pay attention to friction - which kinds are helpful and which are not - can equip these people with the right tools, build their trust, and make incredible progress as a result.' - Ed Catmull, co-founder of Pixar, former President of Pixar and Disney Animation Studios, and author of Creativity Inc

'Bob Sutton and Huggy Rao have spent the last decade studying the causes and remedies for friction troubles at a wide range of companies. They've distilled their lessons to help you and your team make the right things easier and the wrong things harder in your company. Every executive, investor, board member, and leader should buy The Friction Project.' - Reid Hoffman, Co-Founder of LinkedIn and Partner at Greylock Partners

'Sutton and Rao have given us a thousand gems, each an invaluable insight on its own ... I guarantee that their profoundly humane arguments will win your hearts, change your behavior, and transform your companies.' - Amy C. Edmondson, Professor, Harvard Business School, Author of Right kind of wrong: The science of failing well

'The idea of leaders as friction fixers is dynamite ... Sutton's and Rao's insights in The Friction Project offer leaders at all levels important tools and real-world examples to recognize the role that both kinds of friction can play in their organization's success.' - Shantanu Narayan, Chair and Chief Executive Officer of Adobe

'If you dream of freeing your people and organization to focus their time on what really matters, The Friction Project is the book for you. More than ever today we need more nimble, innovative, customer centric, and human organizations. Eliminating needless friction is at the heart of that quest, as Bob Sutton and Huggy Rao show in their wonderful new book.' - Herminia Ibarra, The Charles Handy Professor of Organisational Behaviour, London Business School and author of Act Like a Leader, Think Like a Leader, and Working Identity

'A great and provocative read. As a business leader I never thought of leaders as 'friction fixers.' The Friction Project identifies when friction is and is not desirable. It's packed with real-world examples from varied organizations, their frictions, and above all, how the people who make repairs practice their craft.' - Carlos Brito, CEO of Belron and former CEO of Anheuser-Busch InBev

'As I read this groundbreaking book, I imagined a future where every leader eliminates bad friction and harnesses good friction to build better organizations. Every manager MUST read The Friction Project to learn how, by leading through a friction lens, and using the practical solutions Sutton and Rao provide, they can create productive, innovative, and caring workplaces.' - Tsedal Neeley, Harvard Business School; author of Remote Work Revolution and co-author of The Digital Mindset

'Subtract friction and an organization will move faster, become more innovative and drive productivity gains. The Friction Project is a 'how-to' guide in a period of workforce transformation across sectors.' - Donna Morris, Executive Vice President, Chief People Officer, Walmart Inc.

SPECIFICATIONS:

Author:Robert I. Sutton - Роберт И. Саттон

Publisher:Penguin

Language:English

Publication Date:2024

Number of pages:304 pst

Format:Paperback

Width:135 mm / 5,3'

Height:216 mm / 8,5'

Weight:301 g

ISBN:9780241594858

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SKU: 42166451438

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Nancy
West Palm Beach, US
★★★★★ 3
Won’t stay in place
Color: Blue, Size: Large
While the leash was nicely made, the lead would not stay in place. The slide to hold the “O” ring in place kept sliding there for the leash would loosen. The padded handle was nice for sure
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Reviewed in the United States on November 1, 2025
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Maegan C.
Omaha, US
★★★★★ 5
Great leash
Color: Blue, Size: Large
Good quality and like the 2nd handle. Go for it!
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Reviewed in the United States on January 18, 2026
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Brandee Martinho
Massapequa, US
★★★★★ 5
The dogs loved it! Will buy again.
Style: Squeaky Chicken
My dogs have really enjoyed all the layers to this toy. It squeaks and has a noisy film on the inside of the cloth that they really like. The toy itself is very stiff and rigid but they like that. It’s been about 3 months and they recently broke through the pink layer so it lasts quite a while. It was a challenge for them to get the layer off once they had broken through the stitching so it would keep him occupied for a very long time.
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Reviewed in the United States on January 21, 2026
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Randy C.
Lake Worth, US
★★★★★ 5
My dog LOVES this, but...
Style: Squeaky Duck
My dog loved this right out of the box, she didn't learn to squeak it for a couple of hours, but she just stopped playing with her other toys, ragged as they may be... My dog is a Manchester/hound dog mix, of some sort, I'm only sure about the Manchester, she resembles them in look, size, weight, and all else. She weighs approximately 20-ish pounds, or so. With that said, like I said, she loves it, so much so that within 16 waking hours after its arrival she brought me the inner squeaker, the body was in the kitchen. :) She tore off the top part of the head and gained access to the squeaker, and EXACTLY as advertised and other reviews, it is a really good squeaky toy, she really doesn't seem to mind that the outer portion is gone, the (seemingly) durable squeaker might actually last. She can still play with the 'body', the toy is made that when (not if) they rip off an appendage, the nentire innards WILL NOT come out. It's a well designed toy in that respect. So, at times she will play with that too, she has brought me the BODY several times too, My dog is a really CRAZY chewer, she is somewhere under a year old and she will chew on anything that she is in front of her, including rocks, a blade of grass as she runs by, furniture legs, window sills, you name it, she has eaten it. She is a problem dog, but we picked her, and we'd do the same if it was our kid, we wouldn't throw them out. :) She has to be watched constantly, that is not the most fun, but, like they say, 'It is what it is'. I mention all of that to show that even though she is a crazy chewer, the rubber portion of the toy is still 'with us', for now, I will update this if anything else develops, and I am sure it will. Oh yeah, I really need to add, I don't think that the makers can make a chew toy 'outer' from anything that will last that long, not unless you go to a rope material, and I did not want that, it can be swallowed and cause more trouble. (Fabric can be swallowed too, but it's at least softer...) So, really, more than likely you can't get any better than this if your dog is a crazy chewer too.
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Reviewed in the United States on July 1, 2023
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Amanda Pike
West Palm Beach, US
★★★★★ 1
Awful Durability
Style: Squeaky Chicken
My dog had this toy for all of 30 minutes an COMPLETELY destroyed it. He is not an aggressive chewer, and has had plenty of rip and reveal toys from Bark Box last WEEKS. I thought I'd try out another brand, but I will be swiftly placing a Bark Box order. I am very disappointed in the durability and quality of this toy thay is supposed to survive non-agressive chewing. If I could give 0 stars, I would have.
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Reviewed in the United States on May 15, 2026

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